Internet Marketing
Your company's website and internet marketing strategy is a crucial part of your business. In the 21st century, online marketing is no longer an option, it is a critical element of any effective business plan. Companies, large and small, depend on effective internet marketing and understand the value of a professional website design. Mandalay Solutions has been providing reliable, expert web design services to large corporations and small businesses since 1997. Staffed by talented website planners, graphic designers and programmers, Mandalay Solutions is prepared to support your company in every aspect of your internet marketing program.
Website design and maintenance, e-commerce and search engine optimization are just part of the full service online marketing solution that Mandalay Solutions can provide for your business. With numerous graphic designers on staff, and talented website designers and programmers available, Mandalay Solutions can not only provide a beautiful and effective web site design, they can maintain it as well. Proprietary database driven applications are another area that Mandalay Solutions excels in. Scheduling applications, custom e-commerce solutions and integrated contact management programs are all a part of our experience, and can be built and maintained specifically for your company based on your particular needs. more >>
Search Engine Optimization
Search engine optimization is more than just submitting a website to the search engines. Proper search engine optimization begins with the original structure of the web site, dovetails with the actual web site design, and is a critical part of the development of the content for each page of a website. Search engine optimization is not an exact science, nor is it a bunch of tricks, or specifying the right "meta-tags." Proper search engine optimization involves writing good copy for your web site, developing a clear focus for each web page, and making sure that the website is designed in a way that is search engine "friendly." Each of the major search engines work differently, and each changes how they handle their rankings constantly. Understanding search engines and keeping abreast of the changes requires years of study and continuing research. Mandalay Solutions has copy writers and web designers with years of experience and education in search engine optimization. Our results speak for themselves.
While the ideal scenario for search engine optimization starts with the original creation of the website design, it is usually possible to improve the ranking of existing sites as well. Mandalay Solutions can assess your current web site and make recommendations for improving your ranking, and increasing your business. There are no short cuts to search engine optimization, and no absolute guarantees for "natural" ranking, but Mandalay Solutions can demonstrate their knowledge and abilities with the results of our existing clients web sites. more >>
Web Hosting Services
Reliable, secure website hosting is a crucial part of any successful internet marketing plan. Mandalay Solutions has been providing web hosting to their clients since 1997. Using state of the art web servers, with redundant power and internet connections, Mandalay Solutions offers safe, secure hosting plans to meet any needs. In order to help clients implement interactive web designs we support a variety of programming languages and databases for ultimate flexibility.
Along with web hosting, Mandalay Solutions can register and manage domain names, provide and administer e-mail addresses and keep all of your internet marketing business at one address. With responsive, capable management to administer your server, reliable state of the art equipment and the latest software, we ensure your website is always available and running smoothly. Your online marketing program is built on the webhosting service you select. Mandalay Solutions can provide what you need. more >>
Modern Web Design Part II - Building a Website
More Mountain Dew, Please
Unlike the content development phase, the actual creation of a
website is the domain of the web programmer. We lock them in their
dark room with a box of Twinkies and a case of Mountain Dew, hand
them “the website plan”, “the content” and
“the design”, and they magically meld it all together
into a website. Okay, not really. Sometimes we bring them a
pizza.
In the previous article, we discussed the extreme importance of
content development and ongoing search engine optimization. In this
article, we’ll talk about graphic design, and how to program
modern functionality and features into a...
E-Commerce
The growth in e-commerce over the last 5 years has been nothing short of phenomenal and is expect to continue growing as much as 20% per year over the next 5 years. E-commerce is serious business, and it requires a serious and professional approach. Mandalay Solutions can provide e-commerce web site solutions that are tailored specifically to your company, and make maintenance and upgrades easy. Complete e-commerce solutions can include modules for inventory control, accounting, interaction with shipping companies and the maintenance of "wish lists," along with numerous features.
The creation of a great e-commerce website, however, does not start with the choice of software, or a programming language. It starts with the website development company gaining a thorough understanding of the client's business. Without that understanding it is not possible to create an online store that properly represents the client, and accomplishes all that client requires. In short, the creation of a proper e-commerce solution requires a personal approach. Mandalay Solutions can provide that personal approach, and is well qualified in the creation of, and continuing support for e-commerce solutions large and small. more >>